Levi’s: Smart Fitting Room Touchscreen App Design

Levi Strauss & Co. wanted to bring the convenience of online shopping into the in-store fitting room. We designed and built a touchscreen application for a smart fitting room that recognizes the products a shopper brings in and turns the fitting room into an interactive experience.

Using RFID product recognition, the app displays the jeans the shopper is trying on, with product details and related styles. From the screen, shoppers can take a photo in the “Mirror,” email their picks to themselves or a friend, share to social media, or tap to request another size or an associate’s help. The interface was designed in the visual language of Levi’s Go Forth campaign, so the fitting room feels like part of the brand rather than a piece of store hardware.

• Touchscreen UX/UI Design
• Campaign-Driven Visual Design
• Interactive Application Development
• RFID Product Recognition Integration
• Photo Capture & Social Sharing
• Email & Associate Request Features