Project Overview
Muntech Products was launching PetStrips, quick-dissolving supplement strips for dogs that offer a new alternative to pills and chews, sold through pet specialty and mass retail. Because the delivery method was new, Muntech needed a website that explained how the product works and why it’s better, then sent shoppers to the retailers that carry it.
The site walks visitors through the product line by health need, from breath and oral health to hip and joint, with a dedicated “How They Work” explainer for the strip technology. Since Muntech doesn’t sell direct, every product path leads to a Where to Buy page linking to PetSmart, Petco, and other retailers. We built the site on a responsive WordPress platform and carried the same design into a sales sheet template for retail buyers and an HTML email template, so the launch looked consistent across every touchpoint.
CLIENT
Muntech Products, Inc.
What we did
- Information Architecture
- Website UX/UI Design
- Product Line Pages
- Product Technology Explainer
- Where-to-Buy Retailer Links
- Responsive WordPress Development
- Sales Sheet Design
- HTML Email Template
