Project Overview
HP OpenCall was HP Software’s portfolio of solutions for telecom service providers. HP needed its OpenCall message, “Transforming technology innovation into business outcomes,” to work in two places: on screens at events and on desktops between them. We created a self-running animated loop presentation and a matching branded screensaver from one set of motion assets.
The animation cycles through OpenCall’s key messages, from helping service providers deliver the total customer experience to interactive multimedia services. It uses kinetic typography, bold color-blocked panels in HP’s palette, and animated iconography. Packaging the same content as a screensaver kept the OpenCall story on screens long after the event booth came down.
CLIENT
HP (HP Software)
What we did
- Loop Presentation Design
- Motion Graphics & Animation
- Kinetic Typography
- Branded Screensaver Development
- Event & Desktop Deployment Builds
