Why Flexing Your Blogging Muscles Can Do Wonders for Your SEO Results

 In Content Marketing, SEO/SEM, Social Media Marketing

Why Flexing Your Blogging Muscles Can Do Wonders for Your SEO Results

So many people work night and day trying to trick Google into ranking their web sites.

The truth is if you’re doing this, you’re really just complicating things with the latest “black hat” SEO strategy.

There’s actually a much easier way.

It’s called blogging. You’ve heard of it, but probably haven’t understood it’s importance. Plus you’ve probably struggled for the time to dedicate to it. But here’s the good news…

Blogging is actually a practice in giving Google exactly what they want and love!

What is that exactly? Fresh, Frequent, Consistently Valuable Content

Pretty simple when you think about it. Google’s sole purpose is to give the end-user as close to exactly what they’re looking for as possible. Each and every time! What people are looking for online just happens to be content. Fresh, immediately consumable, and valuable content.

This Gives You the Perfect Opportunity to Make Google Love You and Your Website…

So with all that we know about what Google wants, now you can simply give it to them. The grand prize for doing that is high SEO rankings. That of course means more leads and customers for your business. It’s a win/win.

Blogging Tips for SEO

Most people have a blog on their website that provides nothing but crickets and tumbleweeds. It’s a deserted ghost-town. Sure, there may be a sporadic blog post here and there… but nothing consistent.

Nothing to train the Google bots to come back often to crawl the content on your website and notice that there’s new stuff.

The Key to Effective Content Marketing Is Frequency and Consistency…

Want Google to give you tons of ranking love, and keep your website at the top of the search engines? It’s as easy as setting a schedule for posting to your blog frequently.

Next make sure that this content is optimized with the correct keywords, tags, and structure so that Google easily scan and read it. This makes it clear what your content is about.

Do this and they’ll reward you kindly with high SEO rankings, and therefore new leads and customers.

Of course all busy business owners don’t have time to keep their blog updated constantly, and correctly optimized for SEO. Soda Pop Media, however, specializes in exactly that.

We have a ridiculously talented team of content providers, SEO specialists, and web designers to ensure that Google can’t help but fall head-over-heels in love with your blog and website. Save time and continue to do what you do best, and let us take care of bringing you in a constant stream of customers to your business. Give us a call now at (214) 390-3700!

James Faulkner is SodaPop Media’s Content Manager and Creative Director.

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